The Primals Project

The Primals Project, based at the University of Pennsylvania’s Positive Psychology Center, promotes empirical research on the origins and psychological impact of primal world beliefs. We also seek to communicate important empirical findings to the public.

The project is led by Dr. Jer Clifton. Steering Committee Members are Dr. Martin Seligman, Dr. Crystal Park, and Dr. Alia Crum. Postdoctoral Fellow Dr. Nick Kerry drives most of our important research projects. Project Manager Rive Cadwallader coordinates all Primals Project activities and the emerging network of primals researchers around the globe.

Information on our research is here. 

News coverage of primals research can be found here. 

Please contact us if interested in collaborating.